Endogenous oxytocin-linked heart rate synchrony for social connection in live sports spectators
Takashi Matsui, Takafumi N. Yamaguchi, Daisuke Funabashi, Shion Takahashi, Hiroki Matsuoka, Shohei Dobashi, Kiyonobu Kigoshi, Shinzo Yamada, Hideki Takagi
This study examines how live sports spectating affects endogenous oxytocin and heart rate synchrony, linking these to social bonding and psychological outcomes in a collegiate setting.
bioRxiv · Sep 15, 2025 · PreprintNeuroscience