Characterizing the response to face pareidolia in human category-selective visual cortex

Abstract

The neural mechanisms underlying face and object recognition are understood to originate in ventral occipital-temporal cortex. A key feature of the functional architecture of the visual ventral pathway is its category-selectivity, yet it is unclear how category-selective regions process ambiguous visual input which violates category boundaries. One example is the spontaneous misperception of faces in inanimate objects such as the Man in the Moon, in which an object belongs to more than one category and face perception is divorced from its usual diagnostic visual features. We used fMRI to investigate the representation of illusory faces in category-selective regions. The perception of illusory faces was decodable from activation patterns in the fusiform face area (FFA) and lateral occipital complex (LOC), but not from other visual areas. Further, activity in FFA was strongly modulated by the perception of illusory faces, such that even objects with vastly different visual features were represented similarly if all images contained an illusory face. The results show that the FFA is broadly-tuned for face detection, not finely-tuned to the homogenous visual properties that typically distinguish faces from other objects. A complete understanding of high-level vision will require explanation of the mechanisms underlying natural errors of face detection.