Riding the savory horse: An active mindset and food macronutrient composition influence attentional bias toward food cues

Food cues that appear in the visual field capture our attention easily and can influence eating behavior. The current study investigated the influence of food-related stimuli on visual attention, considering the macronutrient composition of food items. Images representing sweet and savory foods were employed, the latter consisting primarily of high-protein foods. The participants were primed with these images prior to performing the attentional task. We found that both sets of food images elicited an emotional attentional blink (EAB), but a stronger EAB was observed for the high-protein foods, and this observation was further supported by a negative correlation between the attentional bias (ABias) and the proportion of protein consumed by the participants before the experiment, with participants who consumed less protein exhibiting a stronger ABias toward high-protein foods. These findings suggest that an ABias might also arise to facilitate the consumption of high-protein foods when prior consumption of this macronutrient is low.